Alcoholism Essay -- Persuasive Argumentative Essays

Alcoholism Alcohol consumption was initiated on reservations when traders in the nineteenth century started to offer it to oppressed and depressed Native Americans. Natives represent, in fact, the ethnic group with the highest degree of alcohol consumption in the United States. Confinement on reservations after displacement brought for Native Americans identity conflicts and assimilation problems. This situation promoted the abuse of liquor to mitigate the psychological pain inflicted by the dispossession of the land and enclosure in a limited and controlled space. Both the stereotype of the â€Å"Noble Savage† and the â€Å"drunken Indian† are recurrent figures in mainstream literature of the US. Native American Literature of the 70s and 80s (American Indian Literary Renaissance) focused on restoring the tribal inheritance of mixed blood Indians who had been alienated both by whites and fellow Indians. Serving in the army during World War II or in the VIETNAM WAR, some tried to gain the respect of their fellow soldiers only to collapse completely and dive into an ocean of solitude after the conflicts ended. Partial consolation seemed to be found in drinking. Assimilation to white culture often times means drinking as whites, thus, CEREMONY, HOUSE MADE OF DAWN, WINTER IN THE BLOOD and LOVE MEDICINE, among others, introduced the topic of the alienated Indian destroyed by liquor. James WELCH, Louise ERDRICH, Leslie Marmon SILKO, and Scott MOMADAY deal with the issue of alcohol abuse in most of their novels; they express a true concern about the situation of their tribes due to alcoholism and propose the return to the ancient ceremonies and traditions to cure tribal members addi cted to liquor and restore their link with the earth. ... ...n Blues. New York: Warner Books, 1996 Brave Bird, Mary E.& Erdoes, R. Ohikita Woman. New York: Grove Press, 1993. Crow Dog, Mary E. & Erdoes, R. Lakota Woman.New York: Harper Perennial, 1990. Dorris, Michael. The Broken Cord Erdrich, L. Love Medicine (New and Expanded Edition). New York: Harper Perennial, 1984. Gunn Allen, Paula. The Sacred Hoop, Recovering the Feminine in American Indian Tradition. Boston: Beacon Press books, 1986. Mc. Farland, R. James Welch. Lewinston (IH): Confluence Press Inc., 1986. Momaday, N. Scott. House Made of Dawn. New York: Harper and Row, 1968. Silko, Leslie Marmon. Ceremony. New York: Penguin, 1977. Stookey, Lorena Laura. Louise Erdrich : a critical companion. Westport (Connecticut): Greenwood Press, 1999 Welch, James. Winter in the Blood. New York, Harper & Row 1974 Imelda Martà ­n-Junquera

Business Strategy

Victorians Secret, in both its' business and e-business components use a B to C business strategy that focuses on the same market segment and economics in both channels. Strategically the company focuses on individual business processes instead of its' business model so that it can improve upon some of them with technology as this avoids a primarily internet-driven business model which could affect the sales of their retail locations.Their business processes that support their verbal selling and purchasing activities for their physical locations can be utilized by the e-commerce channel of the business as well as the retail locations which is a strategy implemented in order to reduce transaction costs by improving the flow of information within the company and its' channels. This helps to coordinate the actions for both channels which is useful in maintaining the same brand standards regardless of where the consumer is buying the product.An example of this would be the technique libr ary database the company established which Is shared among all regions/suppliers and includes company standards of design and production. Victorians Secret implements a business strategy that makes use of multiple marketing channels such as their retail stores and e-commerce channel. They utilize a 360 degree approach for the website with channel cooperation regarding their already established physical locations.Victorians Secret strategically avoids channel conflict by differentiating certain products such as best sellers and only offering them for sale from Victorians Secret, In both Its' business and e-business components use a B to C business strategy that focuses on the same market segment and economics In both the e-commerce channel of the business as well as the retail locations which Is a be the technique library database the company established which is shared among. Business Strategy Victorians Secret, in both its' business and e-business components use a B to C business strategy that focuses on the same market segment and economics in both channels. Strategically the company focuses on individual business processes instead of its' business model so that it can improve upon some of them with technology as this avoids a primarily internet-driven business model which could affect the sales of their retail locations.Their business processes that support their verbal selling and purchasing activities for their physical locations can be utilized by the e-commerce channel of the business as well as the retail locations which is a strategy implemented in order to reduce transaction costs by improving the flow of information within the company and its' channels. This helps to coordinate the actions for both channels which is useful in maintaining the same brand standards regardless of where the consumer is buying the product.An example of this would be the technique libr ary database the company established which Is shared among all regions/suppliers and includes company standards of design and production. Victorians Secret implements a business strategy that makes use of multiple marketing channels such as their retail stores and e-commerce channel. They utilize a 360 degree approach for the website with channel cooperation regarding their already established physical locations.Victorians Secret strategically avoids channel conflict by differentiating certain products such as best sellers and only offering them for sale from Victorians Secret, In both Its' business and e-business components use a B to C business strategy that focuses on the same market segment and economics In both the e-commerce channel of the business as well as the retail locations which Is a be the technique library database the company established which is shared among. Business Strategy Application Exercise (Assignment to be submitted) (180 min. ) * Construct a value chain for your department/ division/ company and contrast it over time or vis a vis a competitor, to try and explain the business performance. | | Guidelines for the assignment * Brief introduction of your firm and division. * Draw a value chain of your division/company. (as next best choice generic chain will do) Enlist all the activities under the relevant primary and support functions. Show how each activity is being pursued now, and also differently over time, by your firm. (OR if comparison is not over time but with a competitor’s value chain, show how they perform it differently) * Indicate internal links within the activities, if any. Show how the activities of the value chain are linked to company strategy and structure and how these links enhance competitive advantage. (or show the lack of these links and divergence of activities-scope for improvement in value chain. ). Explore external links (eg. lignment of activities with vendors that enhances differentiation. ) * Conclude-Reflect on overall shift in value chain over time OR difference with competitor’s value chain and how that results in difference in business performance. * The assignment submission should not exceed 5 pages| | About VMware VMware is the global leader in virtualization and cloud infrastructure, delivers customer-proven solutions that accelerate IT by reducing complexity and enabling more flexible, agile service delivery.VMware enables enterprises to adopt a cloud model that addresses their unique business challenges. VMware’s approach accelerates the transition to cloud computing while preserving existing investments and improving security and control. With more than 350,000 customers and 50,000 partners, VMware solutions help organizations of all sizes lower costs, increase business agility and ensure freedom of choice I belong to the Consulting Services Division of VMware where we carry out the consulting implementation and management of customer projectsVmware’s Value chain is broadly covered as below . The Value Chain Analysis of VMware covers two categories of activities – primary and support activities. The primary activities are most familiar, as it deals with the steps and processes necessary to take the VMware product or service from R&D to final customer sale and support. * Suppy Chain Management – covers the identification, sourcing, procurement, and supplier management of the â€Å"raw materials† that comprise the final product or service. Operations – covers the engineering, inventory management, and manufacturing of the final product or service. Note:   any technologies incorporated into the product or service are also included here. * Distribution – covers the entire channel network and partnerships that VMware drives for distributing the key platform product solutions * Marketing and Sales – covers the marketing, merchandising, promotions, advertising, sales, and channel management to get the completed product and service to the end customer. Service – covers the support and maintenance of products and services after they are delivered to the customer. The secondary activities are less familiar, but equally important in supporting product and service scalability. * R&D – covers the testing of the product as per the customer specifications, development and roll out of new product updates * Technology Development – covers the supporting technologies, both information technologies as well as other technologies, important for keeping the lights on.Technologies integrated into the product would be covered in the Operations stage. * Human Resource Management – covers the recruiting, hiring, development,and firing of personnel. * General Administration – covers the general admin tasks of the company (buildings, offices, warehouses) I belong to the Services Department function which forms the primary form of activities in the value chain in terms of delivering the value of the virtualization and cloud benefits to customers as per VMware best practices.Compared to our competitor which is Microsoft our services are allinged to be more proactive to customers in the form of Technical Account Manager program. The product profolio that we drive in the Services and consulting space are truly key in giving VMware 84% of the global market share. VMware Professional Services offer end-to-end consulting services for Datacenter, Virtualization Management, Desktop Virtualization and Cloud Services.Our service offerings are based on in-depth virtualization expertise, proven best practices, and repeatable delivery methodologies to help customers realize the full value of virtualization for IT as a service computing models faster, and with less risk. Based on best practices from working with thousands of customers and using reliable, r epeatable methodologies, our services are designed to help Assess the current environments, Plan and design solutions that meet the desired business objectives, Build and implement the desired virtualization solutions, and Manage the environment with staff augmentation and performance tuningRegardless of the level of a customer’s virtualization maturity or business need, VMware Consulting Services accelerate the business value of IT transformation to IT as a Service computing models, through virtualization, with less risk compared to our competition which is the key differentiator in our engagement with customers compared to competition. We have provided key differentiators in our Services Value chain which has resulted huge business benefits to VMware the summary of which is as below – Year-over-Year Revenue Growth of 25% to $1. 6 Billion – Operating Margin of 20. 6%; Non-GAAP Operating Margin of 32. 6% – Trailing Twelve Months Operating Cash Flows Growt h of 64% to $2. 12 Billion; Free Cash Flows Growth of 53% to $2. 07 Billion Service revenues, which include software maintenance and professional services, were $573 million for 2012, an increase of 35% from 2011. The use of value chain analysis facilitates the strategic management of VMware as an organization. The three main types of competitive strategy are cost leadership, differentiation, and focus.Cost leadership is a strategy that relies on lowest-cost production and delivery, while differentiation relies on outstanding quality or product (program/course) features. The focus strategy relies on differentiation or cost leadership for a particular product or market niche. Value chain analysis is a framework that can provide a number of benefits to the VMware management of virtualiation and cloud computing organizations. This analysis help VMware managers of to identify linkages between value activities within the organization, and to think in terms of process rather than function or department.Through analysis of the value system, managers identify potentials for strategic alliances with various actors in the industry value system. Identification of cost drivers and linkage with value chain activities help managers focus on cost reduction and on finding ways to optimize returns throughout the value chain. As well, value chain analysis helps managers understand cost management problems. Failure to see the impact of a decision on the overall value chain will result in missed opportunities for VMware.The value chain framework allows VMware to break down the chain—from basic infrastructure and support, to software development, to customer support and service—into strategically relevant activities to understand the behavior of costs and the sources of differentiation. Profit Margin is typically only one part of the larger set of activities in the value delivery system. Gaining and sustaining a competitive advantage requires that VMware understands the entire value delivery system, not just the portion of the value chain in which it participates.Suppliers and distribution channels have profit margins that must be identified if one is to understand VMware’s cost or differentiation positioning, because the customers ultimately pay for all the profit margins throughout the value chain. Broadly the value chain framework is used as powerful analysis tool for the strategic planning and to build the organizational model ensuring an effective leadership model. The value chain concept is applied also in the individual business unit and is extended to the whole supply chain and distribution networks of VMware.To form a successful product for VMware it is important to add value in each activity that the product goes through during the life cycle. The best possible value can be achieved in the product development process by adding value in each stage. For that it needs all, or a combination of, value chain activities and a proper s ynchronization among all the related activities. A proper organization is required that contains all the required functional departments to perform these activities and a proper communication approach is required to synchronize the activities of these functional units efficiently. Business Strategy Application Exercise (Assignment to be submitted) (180 min. ) * Construct a value chain for your department/ division/ company and contrast it over time or vis a vis a competitor, to try and explain the business performance. | | Guidelines for the assignment * Brief introduction of your firm and division. * Draw a value chain of your division/company. (as next best choice generic chain will do) Enlist all the activities under the relevant primary and support functions. Show how each activity is being pursued now, and also differently over time, by your firm. (OR if comparison is not over time but with a competitor’s value chain, show how they perform it differently) * Indicate internal links within the activities, if any. Show how the activities of the value chain are linked to company strategy and structure and how these links enhance competitive advantage. (or show the lack of these links and divergence of activities-scope for improvement in value chain. ). Explore external links (eg. lignment of activities with vendors that enhances differentiation. ) * Conclude-Reflect on overall shift in value chain over time OR difference with competitor’s value chain and how that results in difference in business performance. * The assignment submission should not exceed 5 pages| | About VMware VMware is the global leader in virtualization and cloud infrastructure, delivers customer-proven solutions that accelerate IT by reducing complexity and enabling more flexible, agile service delivery.VMware enables enterprises to adopt a cloud model that addresses their unique business challenges. VMware’s approach accelerates the transition to cloud computing while preserving existing investments and improving security and control. With more than 350,000 customers and 50,000 partners, VMware solutions help organizations of all sizes lower costs, increase business agility and ensure freedom of choice I belong to the Consulting Services Division of VMware where we carry out the consulting implementation and management of customer projectsVmware’s Value chain is broadly covered as below . The Value Chain Analysis of VMware covers two categories of activities – primary and support activities. The primary activities are most familiar, as it deals with the steps and processes necessary to take the VMware product or service from R&D to final customer sale and support. * Suppy Chain Management – covers the identification, sourcing, procurement, and supplier management of the â€Å"raw materials† that comprise the final product or service. Operations – covers the engineering, inventory management, and manufacturing of the final product or service. Note:   any technologies incorporated into the product or service are also included here. * Distribution – covers the entire channel network and partnerships that VMware drives for distributing the key platform product solutions * Marketing and Sales – covers the marketing, merchandising, promotions, advertising, sales, and channel management to get the completed product and service to the end customer. Service – covers the support and maintenance of products and services after they are delivered to the customer. The secondary activities are less familiar, but equally important in supporting product and service scalability. * R&D – covers the testing of the product as per the customer specifications, development and roll out of new product updates * Technology Development – covers the supporting technologies, both information technologies as well as other technologies, important for keeping the lights on.Technologies integrated into the product would be covered in the Operations stage. * Human Resource Management – covers the recruiting, hiring, development,and firing of personnel. * General Administration – covers the general admin tasks of the company (buildings, offices, warehouses) I belong to the Services Department function which forms the primary form of activities in the value chain in terms of delivering the value of the virtualization and cloud benefits to customers as per VMware best practices.Compared to our competitor which is Microsoft our services are allinged to be more proactive to customers in the form of Technical Account Manager program. The product profolio that we drive in the Services and consulting space are truly key in giving VMware 84% of the global market share. VMware Professional Services offer end-to-end consulting services for Datacenter, Virtualization Management, Desktop Virtualization and Cloud Services.Our service offerings are based on in-depth virtualization expertise, proven best practices, and repeatable delivery methodologies to help customers realize the full value of virtualization for IT as a service computing models faster, and with less risk. Based on best practices from working with thousands of customers and using reliable, r epeatable methodologies, our services are designed to help Assess the current environments, Plan and design solutions that meet the desired business objectives, Build and implement the desired virtualization solutions, and Manage the environment with staff augmentation and performance tuningRegardless of the level of a customer’s virtualization maturity or business need, VMware Consulting Services accelerate the business value of IT transformation to IT as a Service computing models, through virtualization, with less risk compared to our competition which is the key differentiator in our engagement with customers compared to competition. We have provided key differentiators in our Services Value chain which has resulted huge business benefits to VMware the summary of which is as below – Year-over-Year Revenue Growth of 25% to $1. 6 Billion – Operating Margin of 20. 6%; Non-GAAP Operating Margin of 32. 6% – Trailing Twelve Months Operating Cash Flows Growt h of 64% to $2. 12 Billion; Free Cash Flows Growth of 53% to $2. 07 Billion Service revenues, which include software maintenance and professional services, were $573 million for 2012, an increase of 35% from 2011. The use of value chain analysis facilitates the strategic management of VMware as an organization. The three main types of competitive strategy are cost leadership, differentiation, and focus.Cost leadership is a strategy that relies on lowest-cost production and delivery, while differentiation relies on outstanding quality or product (program/course) features. The focus strategy relies on differentiation or cost leadership for a particular product or market niche. Value chain analysis is a framework that can provide a number of benefits to the VMware management of virtualiation and cloud computing organizations. This analysis help VMware managers of to identify linkages between value activities within the organization, and to think in terms of process rather than function or department.Through analysis of the value system, managers identify potentials for strategic alliances with various actors in the industry value system. Identification of cost drivers and linkage with value chain activities help managers focus on cost reduction and on finding ways to optimize returns throughout the value chain. As well, value chain analysis helps managers understand cost management problems. Failure to see the impact of a decision on the overall value chain will result in missed opportunities for VMware.The value chain framework allows VMware to break down the chain—from basic infrastructure and support, to software development, to customer support and service—into strategically relevant activities to understand the behavior of costs and the sources of differentiation. Profit Margin is typically only one part of the larger set of activities in the value delivery system. Gaining and sustaining a competitive advantage requires that VMware understands the entire value delivery system, not just the portion of the value chain in which it participates.Suppliers and distribution channels have profit margins that must be identified if one is to understand VMware’s cost or differentiation positioning, because the customers ultimately pay for all the profit margins throughout the value chain. Broadly the value chain framework is used as powerful analysis tool for the strategic planning and to build the organizational model ensuring an effective leadership model. The value chain concept is applied also in the individual business unit and is extended to the whole supply chain and distribution networks of VMware.To form a successful product for VMware it is important to add value in each activity that the product goes through during the life cycle. The best possible value can be achieved in the product development process by adding value in each stage. For that it needs all, or a combination of, value chain activities and a proper s ynchronization among all the related activities. A proper organization is required that contains all the required functional departments to perform these activities and a proper communication approach is required to synchronize the activities of these functional units efficiently. Business Strategy MPM703 Business Strategy and Analysis Trimester 1, 2013 Assignment: Business Strategy Report In this assignment you are acting either as a group of strategy consultants (group assignment), or as one strategy consultant (individual assignment). You have been asked to prepare a strategy report for a business. The first step is to select a business as the subject of your assignment. The business can be a publicly listed company in Australia or overseas which is of interest to you or other members of your group, or it may be a large private or family business located either in Australia or overseas.Do not use or refer to assignments completed by students for this unit in previous trimesters. (A record of past assignments is kept on a database). Note also that the requirements of the assignment change from trimester to trimester. The focus of this assignment is on the business level of analysis. Therefore if you select a diversified company then make sure you focus only on one of the comp any’s business units. The report must be specific and applied to the business. In other words you must apply the relevant concepts and tools of business strategy to the particular conditions and circumstances of the business you are studying.General statements and references to theories and models that are not applied to the business will not add value to your assignment. Similarly, data about the business that is not analysed and presented from a strategic perspective – using the relevant concepts and tools of strategy – is of little value. To help you in this exercise, consider the position of the CEO of the business who will be reading your report and looking for a strategic analysis and recommendation that is practical and specific to her or his business.The CEO does not want to read a broad analysis that could apply to any number of organisations and does not ‘speak’ to their business. Group or individual submission This assignment may be compl eted either as a group submission (up to 5 people) or as an individual assignment (one person only). Either way, you must sign up in one of the group assignment spaces online. Marking will be done without regard to whether the assignment was a group or individual submission. In other words an individual assignment should be of a similar standard and quality to that of a group assignment.For group assignments the mark will be shared by all in the group. Therefore: 1. Allocate the various tasks among your group members and agree on interim due dates for the stages of work. Make sure your interim due dates allow for drafts to be circulated and edited so that the final submission is of the highest standard. 2. Each group member must make a relatively fair and reasonable contribution to the report, in whatever form or shape that might take, in order to share equally in the mark. In the rare event that there are any issues you should contact me two weeks prior to the report due date so th at a resolution can be reached.Report format and requirements The presentation of your report is a critical aspect of this assignment. It is essential that your report is formatted appropriately, and carefully edited and re-edited to achieve a professional standard. Allow time to draft and re-draft your assignment prior to the due date in order to improve the quality of writing and presentation. You must follow carefully the report structure and requirements set out below. 1. Title Page In the title page, you should include: †¢ Title of the report, e. g. ‘Company X: A Business Strategy Report’. Cloud Deakin Group number (whether you are a group or individual). †¢ The names and student IDs of your group members. †¢ Off campus or on campus status. †¢ Date and Unit Code. †¢ Name and postal address for the return of your assignment. 2. Table of contents Include all of the section headings and subheadings used in your report, together with page numbe rs. 3. Executive summary (Less than 300 words) This is a one page only summary of the report, written as a series of short paragraphs, outlining your key findings and recommended strategic option. 4. Introduction (Approximately 400 words)This section provides some background and context to your report. Your introduction should include: †¢ A brief description of the reasons for undertaking the study, i. e. the value of undertaking a strategy review of the business. †¢ An introduction to the business and its macro environment and industry. 5. Strategic Analysis 5. 1 Methods (Approximately 200 words) Provide a brief description of the techniques of data collection and analysis used in this section, including an outline of the sources used to gather the data upon which the report is based.Data may be collected from sources within the business (business documents, questionnaires, interviews) and from industry reports, media sources, the World Wide Web and database searches. It is important to describe the types and quantity of your data sources so that the reader can evaluate the quality and validity of the data on which your analysis is based. 5. 2 Business strategy statement (Approximately 300 words) Describe the mission, vision, objectives, scope, and advantage of the business (see section 1. 2. 3 in the text). Summarise these descriptions into a clear and compelling strategy statement in 35 words or less. . 3 External analysis (Approximately 800 words) †¢ Conduct a PESTEL analysis of your business’s macro environment, evaluating whether each of the PESTEL factors are positive, neutral, or negative for the industry. †¢ Provide an overall evaluation of the impact of these factors on growth and consumer demand in the industry. Explain which of the influences in your analysis are likely to be the main drivers for change in the future. †¢ Using the five forces framework described in your text, evaluate and briefly describe the key for ces at work in your business’s industry environment. Draw a strategy canvas for your business and the two main rivals (see Figure 2. 9 in the text). Describe briefly the three most critical success factors for your business (see pp. 73-74 in the text). 5. 4 Strategic capability (Approximately 400 words) †¢ Describe your business’s strategic capability in the form of a value chain analysis. †¢ Present a SWOT analysis in table form. 5. 5 Strategy and culture (Approximately 400 words) Draw a cultural web of the business (see Chapter 5 of your text and Figure 5. 8). Briefly evaluate the relationship between the business’s culture and its strategy. . 6Strategic direction (Approximately 450 words) Identify and describe the one most viable strategic direction for the business. To undertake this task refer to Figure 7. 2 on p. 232 and the relevant commentary. Explain how your chosen strategic direction allows the business to: †¢ Respond appropriately to t he industry and macro environments described in your external analysis. †¢ Match the strengths of the business to the opportunities in the environment, described in your earlier analyses, to achieve a sustainable competitive advantage. . Conclusion (Approximately 250 words) This section is written in paragraph form to provide a summary of one key finding from each of the report sections from 5. 2 to 5. 6. 7. References List all of the references referred to in the report. Please note that appendices are not allowed. Requirements Word limit:3500 (excluding the references only) Line spacing: 1. 5 Font size: 12 Contribution to your final mark: 40% Due date: 3. 00pm, Tuesday 7 May 2013 NB. Words in excess of 3500 will not be marked. Assignment submission rules All assignments are to be submitted online, in addition to a printed copy delivered to the Faculty office, or handed in at lecture. For off campus students the mailed hard copy of the assignment is deemed to be on time if sen t and post-marked by the due date of the assignment. Please note that the version of an assignment you submit electronically must be the same as any version you submit in any other form. Students enrolled through partnership agreements must submit as required by the unit chair at the partner institution on the due date. Assignments are on time if they are submitted online and in hard copy on the due date. On campus students must submit the printed version in lecture or at the Faculty office by the due date; off campus students must mail their submission on or before the due date to: Assignment Tracking AASD Deakin University Waurn Ponds, VIC, 3217 3Remote students: A student is classified as remote if they are living in a place where it takes more than 3 days for mail to reach Deakin University, Geelong, for example overseas in certain locations.If you are a remote student, you may submit your assignment by email to [email  protected] edu. au If you are a remote student and submit via email, please clearly state your name, student ID number, unit code and assignment number on the email. It is also recommended that you place this information on your assignment as a Footer or Header. The Assignment Tracking staff will print your assignment and place an Assignment Attachment Form onto your assignment. It will then be tracked and sent to your assessor for marking the same day.When returning the assignment, the assignment will be sent by normal postage and not via email. Please do not post another version in the mail if you email your assignment. 5 No extensions will be considered for assignment submission due dates unless a written request is submitted to and negotiated with the unit chair. 6 Assignments submitted late without an extension being granted will not be marked. Plagiarism and other academic offences Plagiarism is the copying of another person’s ideas or expressions without appropriate acknowledgment. Please read the notes on plagiarism in the Unit Guide. Business Strategy Victorians Secret, in both its' business and e-business components use a B to C business strategy that focuses on the same market segment and economics in both channels. Strategically the company focuses on individual business processes instead of its' business model so that it can improve upon some of them with technology as this avoids a primarily internet-driven business model which could affect the sales of their retail locations.Their business processes that support their verbal selling and purchasing activities for their physical locations can be utilized by the e-commerce channel of the business as well as the retail locations which is a strategy implemented in order to reduce transaction costs by improving the flow of information within the company and its' channels. This helps to coordinate the actions for both channels which is useful in maintaining the same brand standards regardless of where the consumer is buying the product.An example of this would be the technique libr ary database the company established which Is shared among all regions/suppliers and includes company standards of design and production. Victorians Secret implements a business strategy that makes use of multiple marketing channels such as their retail stores and e-commerce channel. They utilize a 360 degree approach for the website with channel cooperation regarding their already established physical locations.Victorians Secret strategically avoids channel conflict by differentiating certain products such as best sellers and only offering them for sale from Victorians Secret, In both Its' business and e-business components use a B to C business strategy that focuses on the same market segment and economics In both the e-commerce channel of the business as well as the retail locations which Is a be the technique library database the company established which is shared among.

Descriptive Essay About a Person

Zarja G. ESSAY #: About a person They say you will never forget the person you first laid your eyes on. A tinny glimpse, which you probably do not remember, although it somehow stayed in your heart. Not the picture but the feeling you had when you saw him/her. The feeling of warmth, safety and joy. Without them you feel lost not really yourself. Somehow they are a part of you, a part of your world, your heart. For me that is my mother. Her voice calms me down.After moving to Vienna I was a bit homesick, but my mom would call me and everything would get better in a second. Just the sound of her voice is what I need from time to time. She is very good with words and almost knows what you want to hear when you are sad. Being a journalist and a writer explains her love of books and literature in general. She loves telling stories and is really good at it. She puts her heart and soul in what she writes. She never talks about her feelings, but in stories and short stories she always does.W riting somehow makes her feel better. It makes her emotions be heard without a voice just by the words on a white paper. The picture of my mother will never ever disappear from my mind. Her curly brown hair with a ribbon in them so they do not hide her face, her dark brown eyes and the smile which lights up my world. She is not that tall probably the same height as me. Her style for clothing is a bit different from other mothers, but I love that. She never wears heals and her favorite shoes are converse Allstars. My mother is a fantastic cook.Whatever she prepares is absolutely delicious. Even our neighbors tell us that after my parents moved to Klagenfurt even they miss the smell of her gingerbread cookies. For me it is a smell of Christmas. You can smell cinnamon and honey and you can almost immediately feel your mouth water. Right after the cookies were done in our family they quite quickly disappeared. She is the one who is always there for me. If I am in trouble or just sad I k now I can always count on her. She would walk to my room close the door and slowly sit next to me.Without even asking she would know I am not okay. Her presence made me always feel better even though I was broken inside. Her hand would slowly rub my back and she would whisper in my ear: ‘‘I am here everything will be okay. ’’ And it always was. I could say my mother is my best friend which will never disappear from my life. Her personality and charisma makes me want to be just like her when I grow up. We are kind of inseparable. I am always there for her as well as she is there for me. I love my mom. Descriptive Essay About a Person Zarja G. ESSAY #: About a person They say you will never forget the person you first laid your eyes on. A tinny glimpse, which you probably do not remember, although it somehow stayed in your heart. Not the picture but the feeling you had when you saw him/her. The feeling of warmth, safety and joy. Without them you feel lost not really yourself. Somehow they are a part of you, a part of your world, your heart. For me that is my mother. Her voice calms me down.After moving to Vienna I was a bit homesick, but my mom would call me and everything would get better in a second. Just the sound of her voice is what I need from time to time. She is very good with words and almost knows what you want to hear when you are sad. Being a journalist and a writer explains her love of books and literature in general. She loves telling stories and is really good at it. She puts her heart and soul in what she writes. She never talks about her feelings, but in stories and short stories she always does.W riting somehow makes her feel better. It makes her emotions be heard without a voice just by the words on a white paper. The picture of my mother will never ever disappear from my mind. Her curly brown hair with a ribbon in them so they do not hide her face, her dark brown eyes and the smile which lights up my world. She is not that tall probably the same height as me. Her style for clothing is a bit different from other mothers, but I love that. She never wears heals and her favorite shoes are converse Allstars. My mother is a fantastic cook.Whatever she prepares is absolutely delicious. Even our neighbors tell us that after my parents moved to Klagenfurt even they miss the smell of her gingerbread cookies. For me it is a smell of Christmas. You can smell cinnamon and honey and you can almost immediately feel your mouth water. Right after the cookies were done in our family they quite quickly disappeared. She is the one who is always there for me. If I am in trouble or just sad I k now I can always count on her. She would walk to my room close the door and slowly sit next to me.Without even asking she would know I am not okay. Her presence made me always feel better even though I was broken inside. Her hand would slowly rub my back and she would whisper in my ear: ‘‘I am here everything will be okay. ’’ And it always was. I could say my mother is my best friend which will never disappear from my life. Her personality and charisma makes me want to be just like her when I grow up. We are kind of inseparable. I am always there for her as well as she is there for me. I love my mom.

Changing Me

Changing Me Free Online Research Papers Changing Me Alone, Asleep, Forever I didn’t want to let her go; I wanted to hold on forever, but, I had to let go someday. Who am I? Alice Lewis I would suggest. I stare blankly at the piece of paper intended to be an English essay. I can’t believe it, it is only the first term of year eleven and we have already been given an English essay that is meant to help the teacher see who you are -like they need to know that. I am Alice Lewis, 15 years old. Is that not enough? You know what, I think it’s timetabled – the first lesson back the teachers encourage us to ‘delve into our beings’ and write an essay titled ‘who am I’ on our findings. I don’t get it, surely we are the same person year on year and although it is usually hard to concentrate this year I find it even harder because the sun is glaring through the window obscuring my view of the empty page and sending my brain down a different path. I try to think about who I am, but my brain is not cooperating. All I can do is remember what I was doing this time last week – when I was free from school and all the worries it brings, free from my own thoughts. A week ago I was relaxing with my sister Lily on the swings at Stanley Park. I love going to Stanley Park, I can unwind and just be myself. I am free to travel to my favourite place, a place where the only passport you need is imagination. The multicoloured swings at Stanley Park have always been my favourite, my Dad used to push me when I was young – I always felt on top of the world, untouchable, invincible. But now I just tend to rock slowly backwards and forwards, gathering my thoughts and taking time off from the hustle and bustle of the real world. When I started secondary school I started to take Lily with me to the park and I took her with the hope that she would enjoy the park just as much as me. She loves the swings; we can sit next to each other for hours, simply chatting. Stanley Park is close to where we live, as it’s easy to get to the park and, because there is only one road to cross, I am allowed to take Lily by myself. Anyway – who am I? I don’t know what to put, a little help please? I could put ‘My name is Alice Lewis and I am aged 15, I live with my 7 year old sister called Lily and my parents. In my free time I go to Stanley Park’ but I know that is not what the teacher wants to read. It’s not exactly exciting, I mean – Seriously? A bell can symbolise many things. A life, a death, love. For me it means freedom. When the school bell rings I push all my books into my bag and pull it off the desk. It’s like a race. A race to get as far away from this environment as possible. The bell rings. I sigh with relief. I can file this essay into the back of my head – for another year at least. I walk out of the class as fast as I can without making a fool of myself. We have freedom, well, freedom until we are caged up in a hot, stuffy classroom again tomorrow. As I walk towards the school gates my friends Carly and Gemma catch up with me. Just what I need, I just want to get away from this place as quickly as possible. I have known Carly since we were tiny, our mums are best friends. The two of us used to be joined at the hip. Used to be, until Gemma came along. Carly and I were always partners at primary school and I mean always. We never fell out, but then Gemma came along. I was off school for a week, ill with the chicken pox. I couldn’t wait to see Carly when I got back, but is wasn’t me she wanted to share her cookie with or whisper her secrets to, Carly had a new best friend. This new best friend had just moved from Americ a and Carly had become best buddies with her. Buddy, that word came from America too, just like Gemma. Sure, I miss our little conversations, just Carly and me. But I guess I will just have to accept it. Gemma is here now, and she is here to stay. The sun is blinding on the way home. Carly and Gemma are talking around me, at me, but I don’t hear their voices, they are only sounds lost in the gentle breeze. I only thing I hear is freedom calling; Stanley Park is around the corner. I manage to peel myself away from Carly and Gemma, rushing my goodbyes. Because the schools have just finished the park is full of primary school kids running around and their mums chatting to each other. Ignoring the strange looks I get from the mums wondering what a 15 year old is doing in the park alone at this time of day, I make my way to the multicoloured swings. I sit on the red one, the one closest to the trees. As my feet leave the ground, my mind leaves earth as we know it – I travel to a parallel galaxy where everything I want happens. I can spend ages exploring my mind, letting my imagination take over. Closing my eyes and rocking backwards on the swing I can hear the wind gently licking the trees and I can feel it ru stling my hair. I can feel the presence of someone; suddenly aware of my surroundings I open my eyes. I realise the hairs on the back of my neck are standing up. I look to my side cautiously, not sure if I will like what I see. But I breathe out a breath I didn’t know I was even holding and utter a single symbol. â€Å"Oh†. The figure standing beside me just laughs. I can feel myself blushing, my cheeks turning a pale red colour. To regain my composure I begin to rock backwards and forwards on the swing. The eyes of my spectator follow my every move; I wait for him to speak. Then his lips move, saying one of the things I hear day in day out. My name, Alice. Silence falls, all I can hear is the gentle breeze, until he breaks the silence. The question that leaves his lips is easy to answer, I can only say yes. Would I mind if he joined me? Really, would I say no? Could I say no? This is only the person that occupies my dreams, the person wondering in my thoughts at every opportunity. So, saying no? I don’t think so. I let another syllable leave my lips, only this time my single syllable doesn’t make my skin change colour. I find it strange that one syllable can alter someone’s life, it can make someone ecstatic or extremely sad. I can feel my legs turning into jelly as he sits on the blue swing next to me. I just thank God that I am already sitting down, otherwise something embarrassing could happen. Before I know it one hour has bleed into the next three and the light blue sky has had a navy blue velvet curtain covered with silver glitter drawn across it. We have been sitting here for ages just talking. The scene is almost identical to my dreams, but I know that I am awake because in reality he is even more perfect, his feature more defined. His touch has the opposite effect of a defibrillator and his eyes hold me in a constant trance. His voice is like a violin playing a perfect melody and not missing a single note. They say ‘Time flies when you are having fun’ but I think it time flies when your heart belongs to another. I get strange looks when I walk through the front door hours later than usual, I respond to the questions with all the right answers, but I can read Mum’s face like a book and I can tell she don’t believe me. I know at dinner that the glares being thrown at me like daggers from Dad mean that I am in serious trouble. After dinner he questions me on why I am late home and I come out with the same story I told Mum. His response? A snort. Thanks Dad. He thinks I am drunk, I guess I am fairly giggly, but I’m not drunk. I am just intoxicated with a somewhat sudden love. Waking up pains me, I have to rip myself away from the perfection that the night brought. As my eyes open the truth of reality floods back, well drizzles. The view from my window mirrors my mood exactly. Dull, grey, dreary. I pull my clothes on slowly as even piece of material separates me from the night. I’ll remember last night forever, the dream that flowed through my head last night has visited before, though usually I suffer pain because the morning brings the cruel truth. But today is different, finally. My dream reflects reality. My imagination sometimes gets the better of me; my ticket to ‘Alice’s World’ is used far too regularly. That’s why I doubt my own memories of yesterday; sometimes I find it hard to differentiate between the fact and the fiction. Did it really happen, did I really spend all that time yesterday with him at the park? I can’t help thinking about it on the way to school. I’m not sure, it feels like the jigsaw pieces fit together bit too easily. â€Å"Alice Lewis in entering the building† – com e on Carly, do you have to be so immature? Is it really normal for a 15 year old girl to announce the entrance of a friend so loudly? My reply to this statement – a sudden, piercing glare thrown in Carly’s direction – soon shuts her up. As usual, just like any other morning I go and sit in my chair in the back corner of the classroom, right next to the window. Looking out of the window soon sets my mind off. I travel; I travel to a faraway place, visiting my faraway friends. It is almost like I write a script for them, they say every line with great conviction; follow every stage direction as if it would be the natural thing to do. It’s only me, Alice Lewis, that knows why they are doing the things I want them to do, say saying the things I want them to say. It’s straightforward really, it’s because my mind says so. School passes, slowly, but is does pass. I act like a puppet. I go the right places, say the right things and make the right choices, but the thought is not there. No, the thought is someplace else, simply swinging backwards and forwards. I intend to follow my thoughts. I know where they will take me, but where will they take my story? Could a single thought swimming around in a teenager’s –somewhat empty- brain really change the path your life takes? I don’t know, but I want to find out. I expect the signal any time now. It should ring soon. Really soon. When the signal comes it shocks me even though I am expecting it. The school bell. My signal of freedom. The walk to Stanley Park isn’t long; it’s only about a 3 minute walk away from school but the anticipation that has been building up inside me makes the walk feel more like 3 hours. Upon arrival at the park I notice it is empty – empty apart from the one figure sitting alone on the multicoloured swings. Waiting. I don’t dwell on why the park is empty for too long. I have more important things to think about. Like that waiting person, the person waiting for me. The park belongs to us, the only people here. We just sit, swinging backwards and forwards. As we swing we talk, we listen and we play the melody together. He tells me things I thought no one would say to me, things including the words gorgeous, striking, beautiful. Can life be any better? Can it? In return I tell him things that I thought I would never be able to say to hm. The moment is perfect and I want to hold onto it forever, I want to capture it on a camera so I can always remember how brilliant I feel now. Just sitting with the person you dream of, talking to the person that makes you feel relaxed, simply watching time slip by. My idea of perfection. Perfection until the moon comes out and we have to say out goodbyes. Before we leave we both utter three final words. â€Å"See you tomorrow.† Saturday morning. Yawn. Is there any reason to get out of bed on a Saturday morning? I can’t think of any. Actually, I take that back. I can think of one, I’m meeting him today. Well I am meant to be meeting him. I would definitely be meeting him if it wasn’t for ‘the puppeteers’. The puppeteers called parents that control my life. I got grounded. Grounded for being out late without permission. I mean – I wasn’t out that late and it wasn’t like I was miles away either. 5 minutes away, that’s all. So, now I am grounded and my parents are going out, leaving me to look after Lily all day. All day! Lily! I mean, I do love her and all, but a whole day with your little sister? The terror starts after breakfast. The terror comes in the form of a moaning 7 year old girl holding my best foundation. The foundation that cost me  £16. The foundation being held tightly by my 7 year old sister without a lid on. The foundation being squirted across the carpet. A quick furniture move around does the trick. The evidence is gone, but as for Lily Why do 7 year old girls have to have such cute puppy dog eyes? They can turn the waterworks on and off at the speed of light. It takes a while but Lily manages to convince me she is sorry, just. We agree it is best to get out of the house and leave our arguments behind us. But there are more squabbles to come. Lily wants to go to the park; I am reluctant to go – I don’t want to have to look after my moaning little sister on a Saturday at the park, I refuse to go. I really don’t want to go, until I have a brainwave. He will be there. I can send Lily off to play and I can go and sit on the swings so we can talk till our heart’s content. I get the impression Lily is happy with this new decision, her grin says it all. Lily skips ahead of me, dancing along the pavement and humming under her breath. My mind is elsewhere, floating away and racing ahead of our movements. My imagination shows pictures of the empty park, pictures of me and him, together. Only a warm hand tapping my shoulder can tear me away from the inside of my head. â€Å"Lily, what do you† I begin to say, before I notice who I am talking to. â€Å"Oh, hello† It’s him, the one. I call after Lily, trying to get her to come back to me. He tells me to leave her, that she can look after herself. I have to listen to him; I am drowning in his eyes. The eyes flooded with reassurance and sincerity. The road stretches, but I don’t care. In fact, I rather it was this way. It gives us a chance to talk. He brings up school; he had one of those stupid essays yesterday. I retell him some of my who am I essay. He laughs at my sarcastic recital, he laughs until. A flash of sheer terror crosses his face and the word â€Å"Lily† falls from his lips – and hits the ground. My eyes follow his gaze and I can see a small red car whizz round the corner, bounce over speed bumps and speed along the road at almost 70mph. I see a little girl in a skimpy pink vest and white shorts skip across the road. I see the red car hit the little girl. I see the little girl thrown into the air. I see my sister knocked to the ground. ‘Lily, Lily are you OK?’ I scream as I run towards the scene, there is no sign of the car. A hit and run. Lily’s shorts aren’t white anymore, just stained red – but I know there isn’t any red dye. â€Å"Lily please, speak to me, Lily look at me.† I cry desperately, picking up her limp body. â€Å"Help, someone. We need an ambulance.† I look around frantically. â€Å"Please, someone help!† This time I only manage a whimper. I see the life draining out of Lily. Her pulse is weak and colour is disappearing from her cheeks. I need her to grip her life, to keep fighting. I don’t want to let her go; I want to hold on forever, but, I have to let go someday. To think, earlier I was questioning whether a single though could change a path of life. It does, it can. It did. I changed Lily’s life forever. My vain thoughts took away my little sister’s life. My head spins; I have as good as murdere d someone. My thoughts made this happen, my thoughts caused a death. It takes me a while to realise that people are gazing at me, their eyes don’t leave my body. I just lie there. I know Lily has it worse, much worse. Suddenly aware of the eyes piercing my body, I begin to see movement. I start to take in the picture, mouths are moving but no sound is coming out of them. It takes a long time to adjust, to break out of my bubble. Then it all comes at once. The shock slaps me in the face. After recovering I can make out the words, everyone is saying the same thing. People are standing around me, the world starts to spin. Blackness follows. I miss Lily. I want her back. I need to talk to her, to be with her and hear her laughter. She has left me in an empty space, I feel as though a part of me has died with her. The funeral was last week. I had never been to a funeral before and my younger sister’s was not one I wished to start with. It’s hard. Harder than you could imagine. She will never sit on the swing again; never feel on top of the world as I did every time I visited the park. I haven’t been back since, I don’t feel able to. The thought that the swing that she always used to sit on will never be used by her again shocks me. I still see him. He gave a witness report for the police as he was one of the only people who saw the car. He managed to see a bit of the number plate, that has helped the police investigations a lot. They haven’t caught the driver yet but there is still time. I hate that American word, but it will be nice to have some ‘closure’ on things. He has supported me all the way and even if I don’t love him the way I do now, I know I will always love him as a friend. I’ll never forget that day, the day I lost someone special to me. The day it changed, the day I changed. Who am I? I am still Alice Lewis, aged 15. But I am different, I always will be. Research Papers on Changing MeStandardized TestingPersonal Experience with Teen Pregnancy19 Century Society: A Deeply Divided EraHarry Potter and the Deathly Hallows EssayNever Been Kicked Out of a Place This NiceThe Spring and AutumnHip-Hop is ArtThe Hockey GameThe Effects of Illegal ImmigrationCapital Punishment

Abstract Nouns from Adjectives

Abstract Nouns from Adjectives Abstract Nouns from Adjectives Abstract Nouns from Adjectives By Maeve Maddox Abstract nouns may be formed from adjectives by adding the suffix -ness: happy/ happiness, sad/sadness, kind/kindness, cheerful/cheerfulness. However, a large group of adjectives have distinct nouns that do not require a formation with -ness or any other suffix. A common stylistic fault is to add the -ness ending to adjectives that already have corresponding noun forms. For example, the adjective humble has the corresponding noun humility, but many English speakers don’t seem to be aware of it and write â€Å"humbleness† instead. Here are a few examples from the web that illustrate the unnecessary use of –ness to form abstract nouns: I admire his courageousness on choosing a role that was really hard to portray She believed that pride and lack of humbleness was against the teaching of the Bible. Politicians Need More  Humbleness A real story made me to realize that i have hidden my braveness so many days inside me. This emphasis on responsibleness is reflected in the categorical imperative of logotherapy Developing Moral Responsibleness Through Professional Education (title of book written by a professor of educational psychology) Hey guys she said coyly, using the maximum of her sexiness and intelligentness. I wondered at my luckiness Here are several additional adjective/abstract noun pairs that seem to have escaped the notice of many journalists and bloggers: angry/anger anxious/anxiety beautiful/beauty brave/bravery chaotic/chaos compassionate/compassion courageous/ courage  Ã‚  Ã‚   curious/curiosity deceitful/deceit evil/evil generous/generosity humorous/humor imaginative/imagination intelligent/intelligence jealous/jealousy joyful/joy loyal/loyalty lucky/luck luxurious/luxury mature/maturity opinionated/opinion painful/pain peculiar/peculiarity responsible/responsibility romantic/romance sane/sanity sensitive/sensitivity sorrowful/sorrow strong/strength stupid/stupidity successful/success sympathetic/sympathy tolerant/tolerance warm/warmth wise/wisdom witty/wit Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Spelling category, check our popular posts, or choose a related post below:Apply to, Apply for, and Apply withIn Search of a 4-Dot EllipsisGrammatical Case in English

Outbreak Essay Example | Topics and Well Written Essays - 250 words

Outbreak - Essay Example The US has sufficient health structures in place and measles vaccine are usually given to people, so there have been lower measles cases as compared to cases in the rest of the world. From 1997, measles cases have ranged from 37 to 220. The cases have been reduced due to routine measles vaccine started in 1963 and MMR vaccine (1971). Before these intervention, measles cases were as high as 500, 000 with 500 deaths every year. Public health workers need to be competent enough to deal with measles cases. They need to be competent in measles vaccination. Public health workers should be well trained to be able to deal with emergencies and endemic diseases. They should be able to act with speed and professionalism in maintaining the situation, but most importantly, they should emphasize on preventive measures such as vaccination (Turncock, 2012). Competency frameworks are important because they offer guidelines on health training, especially as concerns dealing with communicable and chronic diseases. They provide standards for health practitioners to follow so that they are able to respond to health issues such as disease breakdowns and dealing with preventive and curative

Philosophy of Religion Essay Example | Topics and Well Written Essays - 2000 words

Philosophy of Religion - Essay Example In part, the Critique of Pure Reason assesses the claims of rationalism and metaphysics regarding the capacity of the mind to probe into the nature of reality without the support of the senses (Adorno 41). The main features in Kant’s Critique to Pure Reason are the relationship between a priori knowledge and analytic knowledge on the one hand, and a posteriori knowledge and synthetic knowledge on the other hand (Adorno 50). Kant contends that analytic knowledge is distinguished by the fact that the concept in the predicate is necessarily contained in the concept in the subject. Synthetic judgments are distinguished by the fact that the concepts in the predicate have information that is lacking in the concept in the subject. In the Critique of Pure Reason, Kant assigns the qualities of a priori and synthetic judgments to all mathematical truth and scientific principles (Adorno 63). In his philosophy, such truths have a universal element and their truth-values are not dependent on sense experiences. The a priori and synthetic elements of the human mind, according to Kant, makes it possible for the mind to discern knowledge but does not imply the express capacity for the mind to discern the mysteries of the universe as understood within the claims of metaphysics. The perceiving mind, according to Kant, processes information acquired and interprets it in accordance with time and space. It is within the same element of the perceiving mind that Kant explains the capacity of the human subject to make sense of the laws of causality. The critique introduces the role of intuitions and the faculties of sensibility and understanding as some of the key determinants of knowledge. Time and space, according to this lin e of though, become only intuitions generated by the faculty of sensibility. The faculty of understanding, on the other hand, generates scientific concepts. Knowledge from sense experience occurs after the processing and organizing of the experience in line with the intuitions of time and space. The faculty of understanding, according to Kant, organizes the events we experience in order for them to make sense. Finally, Kant argues that it is not entirely impossible to know the nature of ‘noumena,’ which he compares to â€Å"things-in-themselves.† The challenge of metaphysics, according to the philosopher, is that it attempts to unravel realities of things that go beyond the limits of knowledge (Adorno 70). In the Critique of Practical Reason, Kant argues that practical reason is capable in guiding the attainment of knowledge more effectively and reliably than in the desire-based practical reasoning (Adorno 33). The critique proposes the fostering and cultivation of pure practical reasoning. This second Critique departs significantly from the position adopted by the Critique of Pure Reason, whose conclusion affirmed the fact that metaphysical subjects such as knowledge on the existence of God are ultimately unknowable. The Critique of Practical Reason confronts the challenges of pure reason because of the difficulty in probing into noumenal truths. In essence, the effort is linked to the aspect of â€Å"the highest good,† (Freydberg 101). Kant argues that the pursuit of the highest good will necessarily lead to the pursuit of the metaphysical truths. Kant’s arguments in â€Å"Religion within the limits of reason alone,† seeks to re-establish an alternative framework of assessing the authenticity and truths of religion outside the conventional systems as established by conventions and religious dogma. Kant sought to establish the place of faith, in this critique, by pointing out certain weaknesses in the existing argument s of reason, which were based on